SportFX About us page
our dna

Welcome to the world of SportFX! A modern day makeup and skincare brand, created by women, for women. Our sole purpose? Creating stylish, innovative products that will go the distance whether you’re hitting the gym, completing a triathlon or even just heading to post-work drinks. You won’t have to worry about your makeup so you can focus on other more important things, like smashing that PB or getting that promotion at work. We believe it’s every girls right to feel fit, strong, confident and gorgeous no matter what the activity. Get your game face on.

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Improve your work-out performance with the SportFX product range
High performance

Our makeup and skincare won’t just make you look good, it will also make you feel good! Revitalising and protecting your skin thanks to a heady mix of vitamins, green coffee bean (hello increased collagen production), SPF and a whole range of nourishing oils. You’re not the only one that’s been hitting the gym, our products have been working on their gains and they are literally built for endurance so you can feel confident that they will have your back from when the gun goes off, all the way to the finish line - wherever that may be.

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SportFX products are dual purpose - ease of use and the protection and care of your skin

We are super proud of this one! We scratched our heads and drank endless cups of coffee until we came up with an answer to that age old question of ‘how to fit everything in your makeup bag’. We remained steadfast in our refusal to believe that we couldn’t have it all and then just like that, the answer came to us! Why not combine products?! So simple! So effective! We hope you love our duo designs as much as we do!

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SportFX are manufactured to the highest quality for durabillity within your work-outs
Highest quality

Quality was at the forefront of our minds right from when SportFX was in it’s conception stages, all the way through to when we held the products in our hands for the very first time! We don’t believe in skimping on quality and have refused to compromise right the way through the development process and we are SO glad that we stuck to our guns! (What do you mean we can’t have it all?!)

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Feel fully confident and at your best when working out with SportFX products

We believe that enhancing your beauty routine shouldn’t come at a cost, so our products have been made with the greatest care and attention to detail and we are proud to shout about the fact that we are paraben free, cruelty free and dermatologically tested (we passed with flying colours, by the way!). Our travel friendly duo designs mean that even your makeup will be multitasking like a pro, perfect for the on-the-go woman!

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We never get tired of shouting about others achievements and we want more than anything to create a tribe of fit, badass women who are getting out there and smashing their goals, looking fabulous as they go (hey, that’s you)! Whatever your sport, whatever your ability, we are the cheerleaders of every girl and we would love to hear from you!

Our vision is to help you feel confident whilst working-out - whether it be outside, at home, or in the gym
Our products are high in vitamins, offer SF protection and are long lasting whilst boosting your confidence working out

We’re always looking for ways to improve our game and create even better products for you guys, our awesome SportFX squad! We know that you like to work hard and play hard so our aim is to always create products that can work hard and play hard right along with you! Watch this space…

So we’re not just one trick ponies here at SportFX, we want to make you look and feel good from your heads right down to your toes! Enter SportFX activewear… Breathable, flattering, sweat-wicking and uber stylish. Just like our makeup, you’ll never want to take it off!